The company Tiki Baby sells toiletry products for babies, such as 4ever Baby Cologne With Turmeric (100ml). The positioning of this product falls under baby fragrances and personal care rather than diapers and food because it uses turmeric as an additional ingredient that is traditionally associated with baby oil and cologne in South Asia due to its soothing effects. This product should be considered a baby cologne brand and will be appropriate for parents who want to use it in their everyday personal care routine.
